About

This is not an agency.
It's an operating system for growth.

The Nine Labs is a growth ecosystem. Every service is one of the nine engines powering modern brands: content, IP, performance, growth, brand, creators, deal flow, experiences, and social operations. Run independently they perform. Run together they compound.

400+
Clients
2,561
Campaigns run
37
Websites shipped
9
Growth engines

Where we work

India, Dubai, and the UK.

We work mainly with brands in India, Dubai, and the United Kingdom, and our team is on the ground in all three, so you get people who know your market, in your time zone.

India

Mumbai · Pune

Home base. Most of our brands, and most of the team, are here.

Dubai

United Arab Emirates

On-ground team for GCC brands, founders, and creators.

United Kingdom

London

On-ground team for UK and European clients.

Values

What guides our work.

Our mission, vision, and values sit at the core of every project. They guide how we think, create, and collaborate to build brands that matter.

Mission

To give founders and brands the systems they'd otherwise need a full team to build, so growth compounds instead of resetting every month.

Vision

A future where “hiring an agency” is obsolete, where every brand runs on an operating system built for compounding growth, not one-off campaigns.

Values

Systems over stunts. Embedded over outsourced. Compounding by design. And honesty over hype, always.

Philosophy

We don't believe in agency models. We believe in operating systems, where every piece of work compounds into the next instead of resetting to zero.

Founders

The people you work with.

We have built and scaled multiple brands ourselves. We know what it takes, what wastes money, and what actually moves the numbers, which is why we are the right partners for yours.

Shubhankar Sonawani

Co-Founder · Brand Marketer · Content Strategist

Shubhankar Sonawani

Combines strategy with execution to build brands that stand out.

Shubhankar Sonawani is an entrepreneur and brand strategist with 9+ years of experience in business execution, scaling, marketing, and brand building. With a creative mindset and ROI-driven approach, he combines strategy with execution to build brands that stand out and deliver measurable growth. He has helped scale 300+ businesses and brands and built Desi Business Brain from 0 to a 180,000+ strong entrepreneur community across Instagram and Facebook in just 6 months. At The Nine Labs, he focuses on turning creative ideas into strategic, impactful, and results-driven brand solutions.

  • 9+ years in marketing & brand building
  • Scaled 300+ businesses & brands
  • Desi Business Brain · 0 to 180K+ in 6 months
  • Creative mindset, ROI-driven approach
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Nikhiil Siyaal

Co-founder · Serial entrepreneur & marketer

Nikhiil Siyaal

Business, explained the way a smart friend would.

Nikhiil is a serial entrepreneur with nine years of building companies from scratch: five founded or co-founded, plus a roster of brands built, launched, and advised. He learned marketing the expensive way: spending his own money, watching campaigns fail, and fixing them. That is what he brings to every Nine Labs client: strategy, growth systems, and launches from someone who has sat in the founder's chair. Featured in Hindustan Times, YourStory, and Pune Mirror.

  • 5+ companies founded & co-founded
  • 9 years building from scratch
  • Featured in Hindustan Times & YourStory
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Build your growth on a system that compounds.

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